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Director of Lead Generation and Marketing

LQD Business Finance – Chicago, IL

LQD Business Finance, a fast growing commercial finance company, is seeking a motivated, self sufficient Director of Lead Generation and Marketing to coordinate our internal and third-party lead generation and digital marketing efforts. This is a lead generation, and data driven role. This role is a good fit for applicants with a technical marketing background and not a good fit for applicants with primarily creative backgrounds.

Your primary responsibility will be to build a department that generates lead lists through various sources and then uses technology to pursue outbound targeting and marketing/solicitation strategies to generate inbound leads for our business development team.

Required skills and prior experience should include:

  • 5 years lead generation, lead list sourcing, and email marketing experience
  • Extensive knowledge of volume and opt-in email marketing, to include the tracking and analysis of open and conversion data
  • Must be able to source and manage third-party marketing and lead providers to expand scope of lead generation activities
  • Advanced knowledge of marketing applications such as Mail Chimp, LinkedIn apps, WordPress, and HubSpot
  • Ability to create and outsource business focused content marketing
  • Strong data and analytical skills including ability to aggregate data to create ROI and CAC reports
  • Ability to stay organized, manage multiple projects simultaneously, and meet deadlines

We offer a great working environment including:

  • Flextime
  • Fully stocked kitchen
  • Free parking
  • Casual office and great view of the city
  • Frequent catered lunches

We are looking for smart, motivated people who do not need to be micro-managed and who have a get it done attitude. We offer lots of opportunity for promotion and financial upside including bonuses and stock options.

Job Type: Full-time

Experience:

  • Lead Generation and Marketing: 3 years (Required)

Education:

  • Bachelor s (Required)

Location:

  • Chicago, IL (Required)

Additional Compensation:

  • Bonuses

Work Location:

  • One location

Benefits:

  • Health insurance
  • Dental insurance

Schedule:

  • Monday to Friday

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