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Google Analytics Consultant


Job Id : 5360

Jobtitle : Google Analytics Consultant

Location : Hoboken, NJ

Company Name : Source Infotech

Industry : Information Technology

Salary : $33,000 - $88,000  YEAR

Job type : Fulltime

Posted on: 2019-10-09


Required Skills : Google Analytics, Omnibug, Charles Proxy , Tealium

Benefits : No benefits are available


Job Description/Requirements :

  • Google Analytics & Tag Management
  • In-depth understanding of Google Analytics 360 Reporting Suite to make sense of online behavior data including shopping behavior analysis, checkout analysis, segmentation, e-commerce product variables, rules and campaign attributions
  • Responsible for validating Google Analytics 360 tags as well as other tags on the Newell sites during each release of the website(s). Successfully engage in acceptance testing and troubleshooting for analytics data and data validation
  • Good working understanding of Tag Management Solution not limited to GTM, DTM or Tealium.
  • Experience using web diagnostic tools such as ObservePoint, Developer tools, Omnibug, Charles Proxy or Firebug
  • Strong understanding of Agile development methodology with working experience using the JIRA ticketing system
  • Adept at explaining web analytics data collection methods, processing and reporting to train others
  • Understanding of digital marketing, advertising concepts and terms as well as common web and e-commerce metrics and definitions
  • Experience managing Google Analytics administrative accounts, setting new properties, managing users and creating business reporting views
  • Acts as a liaison between IT, Business Team and analysts to ensure correct data is being captured, validated and available for teams to consume
  • Proven capability in building and monitoring reporting dashboards to track website behavior and customer experience
  • Good understanding of ecommerce ecosystem of platforms not limited to Salesforce Commerce Cloud, ATG, WCS, etc.

     

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