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Marketing Coordinator

Chicago Architecture Center – Chicago, IL

Come and be a part of our transformation! The Chicago Architecture Center (CAC) is the Chicago Architecture Foundations new home and a hub for everything architecture in Chicago. The CAC will be a gateway for our docent-led tours, exciting programs and imaginative, new interactive exhibits including the expanded, popular Chicago Model. The Marketing Coordinator will play a crucial role in the success of the CAC s marketing plan, providing support for advertising, research/evaluation, audience development and overall marketing initiatives.
Key Responsibilities
  • Assist team in determining overall strategy for institutional ad spend.
  • Work directly with media sales representatives to finalize paid advertising agreements.
  • Manage advertising tracker form, ad collateral, and workflow.
  • Coordinate advertising tracker with Gantt chart and marketing budget.
  • Lead weekly advertising meeting with Marketing VP and Sr. Manager.
  • Provide support in developing, executing and managing advertising budget.
  • Work with Finance to ensure advertising-related invoices are paid, and all in-kind donations are documented.
Data Gathering/Analytics
  • Update KPI tracking report on all social/digital platforms using Google analytics; share findings with team monthly.
  • Work with New Media Coordinator/Sr. Manager of Web and E-commerce to provide analysis on digital marketing efforts.
Audience Research
  • Oversee efforts with members of research team to develop a year-long marketing research plan.
  • Design and administer new surveys where necessary.
  • Analyze audience data and research to produce insights that will guide marketing and sales efforts.
  • Collect data and write reports for programs such as Open House Chicago and Engineering Fest, as well as contribute to the CAC annual report.
Partnerships and cross-promotions support
  • In conjunction with Marketing VP and Sr. Manager of Marketing and Digital Strategies, work with partners like Choose Chicago, MagMile Association, and Loop Alliance to promote CAC.
  • Provide support to tourism team on creation and fulfillment of hotel/tourism related partnerships.
  • Manage special offers on TripAdvisor, Yelp, and other third-party sales sites.
Marketing Team Support
  • Serve as the key marketing point-person for Education department.
  • Support audience development programs, events, and initiatives as they arise.
  • Support with Development department marketing; create meeting recaps.
  • Keep an up-to-date list of all third-party sites that host our content and when they require updates in partnership with Operations and PR staff.
  • Other, as needed.
Education and Experience
  • Bachelors Degree required in related field plus 2-4 years professional experience
  • Experience with Tessitura preferred
  • Experience with Qualtrics and SurveyMonkey
  • Experience with Word Fly or other direct mail provider
  • Experience with Asana or other project management software
Skills and Attributes
  • Self-motivated with the ability to prioritize and manage time
  • Ability to work successfully in team environments
  • Effective and building relationships with all levels of the organization
  • Strong oral and written communication skills
  • Detail oriented, ability to prioritize and multi-task, good decision-making and communication skills, maintains calmness under high pressure, organized, and can improve/streamline processes
  • Strong technical skills including Microsoft Office Suite, web-based programs, and databases
  • Enjoys being part of an entrepreneurial organization

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