Media/PR Writer

Wakefield Research – Arlington, VA

Wakefield Research is seeking writers with news, PR and media relations experience to join our Public Relations Polling Divisions Editorial team.

Our Media/PR Writers use a keen eye and understanding of the news cycle, and what makes news across various industry verticals and topics, from technology to financial to consumer products. They serve as counselors to our survey research team, finding holes in media coverage and identifying topics that would be necessary or interesting to reporters to fill those gaps or augment existing stories.

More specifically, our writers consume news of a variety of topic areas and mediums. They understand the intricacies of reporting on light subject matter compared to dense subjects, and writing for trade publications compared to mainstream consumer outlets, and can think creatively but provide rationale for their ideas. They thrive in an environment that at times, calls for autonomous work, and at other times, has the collaborative spirit of a newsroom.

If you enjoy and excel in these areas, either because of experience as a journalist or experience as a public relations practitioner who has a history of success creating and pitching ideas to media, wed love for you to join our team. More information about desired skills for this position, what we do here at Wakefield Research and application instructions are below.

Desired Skills:

  • Minimum 5 years of professional, post-collegiate work experience in journalism and/or public relations. Experience in media relations and/or public relations agency preferred.
  • Superior writing and editing skills: Ability to produce top-notch copy on a variety of subjects
  • Highly creative: Ability to independently and quickly pitch creative concepts for news stories
  • News and PR background: Knowledge of the news cycle and journalism trends; experience pitching media a plus
  • Deadline-oriented: Ability to organize time and manage multiple projects to meet tight deadlines
  • Good Attitude: Ability to accept and implement feedback from managers with a positive attitude
  • Team Player: Ability to work as part of a diverse team and interact professionally and effectively with peers and managers
  • What is Wakefield Research?

    Wakefield is a full-service market research firm that specializes in teaching brands how to solve problems and how to grow their business. Wakefield Research is a partner to the worlds leading consumer brands and PR agencies, including 50 of the Fortune 100. We conduct research in 70 countries.

    The PR Polling Division is the best in the industry at developing survey questionnaires that produce data-driven stories and organically connect a brand to the news. We work with the most prominent brands in the world, from health, beauty and shopping to technology, travel, finance and more. Our survey results appear daily in top-tier media, such as The Wall Street Journal, USA TODAY, NPR and NBCs TODAY Show.

    Application Instructions:

    Include your resume and cover letter. Candidates will be contacted directly by the research firm. A writing test will be administered to candidates selected for in-person interviews.

    Please do not call or e-mail the firm to verify receipt of your materials. No recruiters please.

    For more information about Wakefield Research, visit


    Wakefield Research is an Equal Opportunity Employer.

    Job Type: Full-time


  • Public Relations: 5 years (Preferred)
  • Location:

  • Arlington, VA (Required)
  • Work authorization:

  • United States (Required)
  • This job posting is no longer available on OPTnation.
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